- Enforcing jurisdiction
- Spain · Geography does not establish applicable law.
- Confirmed applicable legislation
- Privacy topics
Borjamotor, S.A. – €4,000 Fine (Spain, 2020)
Privacy enforcement record
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Borjamotor, S.A. was fined for continuing to send advertisements to a person who had already revoked their consent. This is important because it shows that companies must respect users' choices about their personal data.
What happened
Borjamotor, S.A. was fined for sending marketing messages despite a user withdrawing consent and requesting data deletion.
Who was affected
The individual who revoked their consent to receive advertisements was directly affected by this violation.
What the authority found
The DPA imposed a fine because Borjamotor failed to stop sending advertisements after the user had clearly opted out.
Why this matters
This ruling highlights the need for companies to have robust systems in place to manage consent and respect user preferences. It serves as a warning that ignoring consent can lead to financial penalties.
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The Spanish DPA (AEPD) imposed a fine of EUR 4,000 on Borjamotor, S.A. The company kept sending commercial advertisements to the data subject via email and SMS, even though the data subject had previously revoked his/her consent to receive advertisements and submitted a request to delete his/her data. Although the company had confirmed this, the data subject continued to receive advertising.
Related Enforcement Actions (0)
No other enforcement actions found for Borjamotor, S.A. in ES
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
10 December 2020
Authority
Agencia Española de Protección de Datos
Fine Amount
€4,000
About this data
Cite as: Cookie Fines. Borjamotor, S.A. - Spain (2020). Retrieved from cookiefines.eu
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