Næstved Municipality – Reprimand (Denmark, 2021)

Reprimand
Datatilsynet (Denmark)17 November 2021Denmark
final
ePrivacy
Reprimand

Næstved Municipality misled users with a cookie banner that suggested personal data was being used for marketing when it wasn't. This is important because clear communication about data usage is crucial for trust. The Danish DPA reprimanded the municipality for this misleading practice.

What happened

Næstved Municipality's cookie banner misled users about the processing of their personal data for marketing purposes.

Who was affected

Website visitors who encountered the misleading cookie banner were affected.

What the authority found

The Danish DPA reprimanded Næstved Municipality for misleading users regarding the processing of their personal data.

Why this matters

This case highlights the need for transparency in data practices. Website operators should ensure their cookie banners accurately reflect how user data is handled.

GDPR Articles Cited
Automatically processed
Art. 5(1)(a) GDPR
Art. 6(1)(e) GDPR
View original scraped data
Art. 5(1)(a) GDPR
Art. 6(1)(e) GDPR

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Source checks

Linked-source text retrieved.

Review needed — 18 October 2026.

Processing notes: bucket conflicts with cookie scope.

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Denmark enforcementDatatilsynet (Denmark) actionsAll Næstved Municipality actions
Full Legal Summary
Detailed

The cookie banner misled users into believing personal data was processed for marketing purposes when it was not.

Outcome

Reprimand

A formal reprimand: the DPA found a violation and issued a formal censure.

Violations (2)

Third-Party Cookies Without Consent
critical

Third-party tracking cookies or scripts are loaded without obtaining prior user consent.

Misleading Banner Messaging
critical

The cookie banner uses misleading language to trick or pressure users into accepting cookies (dark patterns).

Related Enforcement Actions (0)

No other enforcement actions found for Næstved Municipality in DK

This is the only recorded action for this entity in this jurisdiction.

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Details

Decision Date

17 November 2021

Authority

Datatilsynet (Denmark)

GDPRhub ID

gdprhub-4611

Sources

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
Automatically normalized and classified

Cite as: Cookie Fines. Næstved Municipality - Denmark (2021). Retrieved from cookiefines.eu

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