AMPLIFON Hungary Trade and Service Provider LLC – €197,000 Fine (Hungary, 2022)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
AMPLIFON Hungary was fined for sending unsolicited hearing test invitations without consent. The company used data from the Ministry of the Interior for marketing, which was against the intended purpose. This case shows the importance of obtaining clear consent before using personal data for marketing.
What happened
AMPLIFON Hungary sent unsolicited marketing invitations without obtaining consent.
Who was affected
Individuals who received unsolicited invitations for hearing screenings.
What the authority found
The Hungarian DPA ruled that AMPLIFON processed personal data unlawfully and without proper consent.
Why this matters
This case highlights the necessity for companies to ensure they have a valid legal basis, like consent, before using personal data for marketing. It warns businesses against repurposing data obtained for different objectives.
GDPR Articles Cited
View original scraped data
Original data from scraper before AI verification against source document.
The Hungarian DPA has imposed a fine of EUR 197,000 on AMPLIFON Hungary Trade and Service Provider LLC. The DPA had received complaints from several data subjects for having received unsolicited invitations to a hearing screening. During its investigation, the DPA found that the company had contacted the data subjects without first obtaining their consent. The company had received the data from the Ministry of the Interior for market research purposes. The DPA found that the company had processed the data unlawfully and contrary to the original purpose for market research. In addition, the DPA found that the company had not provided the data subjects with sufficient information on the data processing.
Related Enforcement Actions (0)
No other enforcement actions found for AMPLIFON Hungary Trade and Service Provider LLC in HU
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
11 August 2022
Authority
Nemzeti Adatvédelmi és Információszabadság Hatóság
Fine Amount
€197,000
Enforcement Tracker ID
ETid-1493
About this data
Cite as: Cookie Fines. AMPLIFON Hungary Trade and Service Provider LLC - Hungary (2022). Retrieved from cookiefines.eu
Last updated: