Aller Media AB – Complaint Upheld (Sweden, 2025)

Complaint Upheld
Integritetsskyddsmyndigheten28 April 2025Sweden
final
ePrivacy
Complaint Upheld

Aller Media used a deceptively designed cookie banner that relied on legitimate interest for non-essential cookies without valid consent, and processed data collected through cookies unlawfully.

GDPR Articles Cited

Art. 6(1)(f) GDPR
Full Legal Summary

Aller Media used a deceptively designed cookie banner that relied on legitimate interest for non-essential cookies without valid consent, and processed data collected through cookies unlawfully.

Outcome

Complaint Upheld

A data subject complaint that was upheld by the DPA.

Violations (4)

Reject Harder Than Accept
critical

Refusing cookies requires more clicks or steps than accepting them, or the reject option is less visually prominent.

Art. 7 GDPR

Third-Party Cookies Without Consent
critical

Third-party tracking cookies or scripts are loaded without obtaining prior user consent.

Art. 13, 14 GDPR

Misleading Banner Messaging
critical

The cookie banner uses misleading language to trick or pressure users into accepting cookies (dark patterns).

Art. 7 GDPR

No Granular Cookie Choice
high

Users cannot select or deselect individual cookie categories; consent is presented as all-or-nothing.

Art. 4(11) GDPR

Related Enforcement Actions (0)

No other enforcement actions found for Aller Media AB in SE

This is the only recorded action for this entity in this jurisdiction.

Details

Decision Date

28 April 2025

Authority

Integritetsskyddsmyndigheten

GDPRhub ID

gdprhub-9184

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
AI-verified and classified
Cookie relevance: 100%

Cite as: Cookie Fines. Aller Media AB - Sweden (2025). Retrieved from cookiefines.eu

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