eShop for Sports (M.L. PRO.FIT SOLUTIONS LTD) – €1,000 Fine (Cyprus, 2020)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
eShop for Sports was fined €1,000 for sending marketing texts without getting user consent. This is important because businesses must respect customer preferences and provide easy opt-out options.
What happened
eShop for Sports sent SMS marketing messages without user consent.
Who was affected
Customers who received unsolicited SMS marketing messages from eShop for Sports.
What the authority found
The Commissioner for Personal Data Protection found that eShop for Sports violated GDPR by sending marketing texts without a valid legal basis, such as consent.
Why this matters
This case underscores the need for businesses to obtain clear consent before sending marketing messages. It serves as a reminder to provide easy opt-out options for users.
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Sending SMS marketing messages without consent. In particular, no appropriate measures were taken, such as the possibility for telephone users to block marketing messages from the eShop for Sports by opting out of receiving SMS marketing messages.
Related Enforcement Actions (0)
No other enforcement actions found for eShop for Sports (M.L. PRO.FIT SOLUTIONS LTD) in CY
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
13 January 2020
Authority
Commissioner for Personal Data Protection
Fine Amount
€1,000
About this data
Cite as: Cookie Fines. eShop for Sports (M.L. PRO.FIT SOLUTIONS LTD) - Cyprus (2020). Retrieved from cookiefines.eu
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