- Enforcing jurisdiction
- Czechia · Geography does not establish applicable law.
- Confirmed applicable legislation
- Privacy topics
Unknown – €118,500 Fine (Czech Republic, 2021)
Privacy enforcement record
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In the Czech Republic, 11 companies were fined for sending unsolicited postal advertising to citizens. This ruling is important because it reinforces the need for businesses to respect people's privacy and only contact them with permission.
What happened
The companies sent unrequested postal advertising messages to various citizens.
Who was affected
Citizens who received unsolicited advertising in their mailboxes.
What the authority found
The DPA found that the companies had no legal grounds for sending the advertisements, violating data protection rules.
Why this matters
This decision stresses the importance of obtaining consent before contacting individuals for marketing purposes. Businesses should review their marketing strategies to ensure compliance with data protection laws.
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The Czech DPA (UOOU) fined 11 companies a total of EUR 118,500 for sending unrequested postal advertising messages to the mailboxes of various citizens. Based on a decision by the government of the Czech Republic at the end of October, there was introduced the possibility to send postal data messages at no charge until the end of the Covid-19 pandemic. The fined companies misused this possibility. The DPA finds that the companies had no legal ground for sending offers for goods and services, constituting a breach of Art. 6 (1) GDPR. The DPA furthermore finds that a violation of Art. 14 GDPR has also occurred, as the companies did not provide the data subjects with information about the commercial use of their data when they first contacted them.
Related Enforcement Actions (7)
Other enforcement actions involving Unknown in CZ
Fine
€119K
Details
Fine Date
4 January 2021
Authority
Úřad pro ochranu osobních údajů
Fine Amount
€118,500
About this data
Cite as: Cookie Fines. Unknown - Czech Republic (2021). Retrieved from cookiefines.eu
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