Limit Call S.r.l.s. – €60,000 Fine (Italy, 2023)
Limit Call S.r.l.s. in Italy was fined EUR 60,000 for making unsolicited phone calls without proper consent. The Italian data protection authority found that the company did not have a valid legal basis for using personal data obtained from a list provider. This ruling stresses the importance of obtaining consent before contacting individuals for marketing purposes.
What happened
Limit Call S.r.l.s. made unsolicited phone calls without having the necessary consent from the recipients.
Who was affected
Individuals who received unsolicited calls from Limit Call S.r.l.s. were affected.
What the authority found
The authority ruled that the company violated multiple GDPR rules by failing to obtain valid consent for the calls.
Why this matters
This case serves as a warning to businesses that they must ensure they have proper consent before using personal data for marketing.
GDPR Articles Cited
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National Law Articles
Limit Call S.r.l.s. (the controller) came under the scrutiny of the Italian DPA following a complaint alleging the reception of unsolicited telephone calls without the necessary consent of a complainant. In a previous decision, the DPA had already imposed an administrative fine of €10,000 on the controller for a breach of [https://www.garanteprivacy.it/codice Article 157 of the Italian privacy code], as the controller failed to cooperate with the DPA in the context of the same facts. To investigate further, the DPA conducted an on-site inspection at the controller's registered office on 23 and 24 May 2023. The primary objectives were to determine the origin of the complainants' personal data and evaluate the legal basis for the contested telephone calls. The controller, operating as a call center in the teleselling sector for electricity contracts, asserted that it obtained the complainants' contacts from a list provider in Moldova, from which it obtained a total of 100,000 contacts. Notably, no specific contract was signed with this list provider, prompting questions about the legitimacy of data acquisition. Following the investigation, the Italian DPA found the controller liable for multiple GDPR violations. Firstly, the call script used by the controller during promotional contacts lacked all the essential information required by Article 13 GDPR and Article 14 GDPR, violating data subjects’ rights. The DPA further found that the controller conducted these promotional contacts without the informed consent of the data subjects. Indeed, the controller failed to provide suitable documentation demonstrating the lawfulness of the acquisition of registry lists from the third party. Therefore, the controller breached Article 5(1)(a) GDPR, Article 6(1)(a) GDPR, Article 7 GDPR, and [https://www.garanteprivacy.it/codice Article 130 of the Italian privacy code], since the controller neglected to exercise proper control over the acquired lists, and failed to ensure complia
Violations (1)
Third-party tracking cookies or scripts are loaded without obtaining prior user consent.
Art. 13, 14 GDPR
Related Enforcement Actions (0)
No other enforcement actions found for Limit Call S.r.l.s. in IT
This is the only recorded action for this entity in this jurisdiction.
Similar Cases
Enforcement actions with similar violations
Details
Fine Date
30 November 2023
Authority
Garante per la protezione dei dati personali
Fine Amount
€60,000
GDPRhub ID
gdprhub-7563About this data
Cite as: Cookie Fines. Limit Call S.r.l.s. - Italy (2023). Retrieved from cookiefines.eu
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