- Enforcing jurisdiction
- United Kingdom · Geography does not establish applicable law.
- Confirmed applicable legislation
- No confirmed legal basis recorded.
- Privacy topics
Simply Connecting Ltd – Order (United Kingdom, 2023)
Privacy enforcement record
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Simply Connecting Ltd was ordered to stop sending unsolicited marketing text messages after breaching privacy regulations. This case is important because it highlights the need for companies to respect individuals' preferences regarding marketing communications. Ignoring these rules can lead to significant penalties.
What happened
Simply Connecting Ltd sent 441,830 direct marketing text messages without proper consent from recipients.
Who was affected
Individuals who received unsolicited marketing messages from Simply Connecting Ltd were affected.
What the authority found
The UK's Information Commissioner's Office found that the company violated privacy regulations by sending unsolicited messages and issued an enforcement notice.
Why this matters
This case serves as a reminder for businesses to obtain consent before sending marketing communications. Companies should review their marketing practices to ensure compliance with privacy laws.
Source checks
Linked-source text retrieved.
Automated check recorded — 16 October 2026.
Processing notes: national law identified.
Retrieved text may be a secondary summary or an announcement. These automated statuses do not establish that the original decision was read or that the record received an independent legal review. How we check sources
Simply Connecting Ltd sent 441,830 direct marketing text messages to individuals in breach of regulation 22 of PECR. The company was fined £40,000 and issued with an enforcement notice.
Outcome
Order
A binding order requiring the controller to take specific action.
Related Enforcement Actions (0)
No other enforcement actions found for Simply Connecting Ltd in UK
This is the only recorded action for this entity in this jurisdiction.
Details
Order Date
6 September 2023
Authority
Information Commissioner's Office
About this data
Cite as: Cookie Fines. Simply Connecting Ltd - United Kingdom (2023). Retrieved from cookiefines.eu
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