Hannoversche Volksbank – €900,000 Fine (Germany, 2022)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
Germany fined Hannoversche Volksbank EUR 900,000 for analyzing customer data without consent to target them for promotions. This is important because it shows companies must get permission before using personal data for marketing.
What happened
Hannoversche Volksbank analyzed customer data without consent to identify those likely to use digital services for targeted marketing.
Who was affected
Active and former customers of Hannoversche Volksbank whose digital usage behavior was analyzed.
What the authority found
The German authority ruled that Hannoversche Volksbank lacked a valid legal basis, such as consent, for processing customer data for promotional purposes.
Why this matters
This case underscores the need for businesses to obtain clear consent before using customer data for marketing. It warns companies to review their data practices to ensure compliance with privacy laws.
GDPR Articles Cited
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The DPA of Lower Saxony has imposed a fine of EUR 900,000 on Hannoversche Volksbank. The bank had analyzed data from active and former customers without their consent. For this purpose, the bank analyzed digital usage behavior and evaluated, among other things, purchases in app stores, the frequency of use of bank statement printers and the total number of transfers in online banking compared to the use of in-branch services. In addition, the results were cross-checked with a credit agency, where they were further supplemented. The aim was to identify customers with an increased willingness to use digital media and to address them more intensively via electronic communication channels for promotional purposes. Most customers were provided with information in advance. However, the DPA found that this did not replace the required consent. In determining the fine, it was taken into account that the bank did not make further use of the results of its evaluations. In addition, the bank cooperated with the DPA during the investigation.
Related Enforcement Actions (0)
No other enforcement actions found for Hannoversche Volksbank in DE
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
28 July 2022
Authority
Bundesbeauftragter für den Datenschutz
Fine Amount
€900,000
Enforcement Tracker ID
ETid-1313
About this data
Cite as: Cookie Fines. Hannoversche Volksbank - Germany (2022). Retrieved from cookiefines.eu
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