Raise Marketing SL – €1,500 Fine (Spain, 2020)

€1,500Agencia Española de Protección de Datos3 November 2020Spain
final
Fine

General GDPR enforcement action

This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.

Raise Marketing SL made unwanted marketing calls to someone on the 'Robinson List', which is meant to prevent such calls. The company was fined for not respecting the person's right to object to these calls. This case stresses the importance of honoring opt-out lists in marketing.

What happened

Raise Marketing SL made marketing calls to a person who was on the 'Robinson List', which should have prevented such contact.

Who was affected

The affected individual was someone who had opted out of marketing calls by being on the 'Robinson List'.

What the authority found

The Spanish data protection authority fined Raise Marketing for violating the person's right to object to unwanted marketing calls.

Why this matters

This case underscores the need for businesses to respect opt-out lists and ensure compliance with marketing consent rules. It serves as a reminder to check and honor such lists to avoid penalties.

GDPR Articles Cited

Art. 21 GDPR

National Law Articles

Article 33(2) LOPDGDD
Article 48(1)(b) LGT
Article 23 LOPDGDD
Full Legal Summary
Detailed

The complainant received unwanted marketing calls from Raise Marketing SL despite being on the "Robinson List". Raise Marketing has entered into an agency contract for teleshopping with Factor Energía SA. In this contract, it is stipulated that whenever Raise Marketing contact a recipient, the call will be associated to Raise Marketing rather than Factor Energía. Raise Marketing is also obliged to consult the "Robinson List" and refrain from contacting those included in the List. Raise Marketing recognised that it had not respected its contractual obligations with Factor Energía. Does an unwanted marketing call to a person included on the "Robinson List" infringe that person's right to object? The Spanish DPA (AEPD) held that it was important for Raise Marketing to note that the complainant was included on the "Robinson List" regardless of the contractual obligation. According to Article 33(2) of the Spanish data protection law (LOPDGDD), Raise Marketing is responsible for the data processing since it used the claimant's data for its purposes. The DPA held that the facts of the case suggest that the right to opposition was violated in breach of Article 48(1)(b) of the Spanish Telecommunications law (LGT) on the right to oppose unwanted calls. The DPA also highlighted that Raise Marketing violated the data subject's right to object (Article 21 GDPR and Article 23 LOPDGDD). The DPA fined Raise Marketing €1500 for this violation of the law.

Related Enforcement Actions (0)

No other enforcement actions found for Raise Marketing SL in ES

This is the only recorded action for this entity in this jurisdiction.

Details

Fine Date

3 November 2020

Authority

Agencia Española de Protección de Datos

Fine Amount

€1,500

GDPRhub ID

gdprhub-2891

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
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Cite as: Cookie Fines. Raise Marketing SL - Spain (2020). Retrieved from cookiefines.eu

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