Company – €25,000 Fine (Germany, 2023)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
A company in Germany was fined €25,000 for sending advertising messages to someone who had opted out. This violated GDPR rules about respecting people's choices regarding marketing communications. Companies should ensure they honor customers' preferences to avoid penalties.
What happened
A company sent advertising messages to a person who had opted out of receiving them.
Who was affected
A person who continued to receive advertising messages despite opting out.
What the authority found
The authority found that the company violated GDPR by not respecting the individual's objection to receiving marketing messages.
Why this matters
This case emphasizes the importance of respecting customer preferences in marketing communications. Businesses should have systems in place to manage opt-outs effectively to comply with privacy laws.
GDPR Articles Cited
The DPA of Hessen has fined a company EUR 25,000. A person had filed a complaint for receiving advertising messages, although they had objected to receiving advertising messages
Related Enforcement Actions (20)
Other enforcement actions involving Company in DE
Fine
€25K
Details
Fine Date
1 January 2023
Authority
Bundesbeauftragter für den Datenschutz
Fine Amount
€25,000
Enforcement Tracker ID
ETid-2310
About this data
Cite as: Cookie Fines. Company - Germany (2023). Retrieved from cookiefines.eu
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