Hamburger Volksbank eG – Fine (Germany, 2019)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
Hamburger Volksbank sent a customer an advertising email even though the customer had opted out. This matters because it shows that companies must respect customers' choices about receiving marketing messages.
What happened
The bank sent a newsletter with advertising content to a customer who had opted out of receiving such emails.
Who was affected
A customer who had explicitly objected to receiving further advertising emails.
What the authority found
The German Data Protection Authority found that the bank violated GDPR by not honoring the customer's objection to marketing emails.
Why this matters
This case highlights the importance of respecting customer preferences regarding marketing communications. Businesses should ensure they have systems in place to honor opt-out requests to avoid non-compliance with GDPR.
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Secondary-source text retrieved.
Automated check recorded — 22 March 2026.
Processing notes: articles corrected, national law identified.
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The company had sent a customer a newsletter with advertising content by e-mail, although this customer had previously expressly objected to the sending of further advertising letters.
Related Enforcement Actions (0)
No other enforcement actions found for Hamburger Volksbank eG in DE
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
1 January 2019
Authority
Bundesbeauftragter für den Datenschutz
Enforcement Tracker ID
ETid-205
About this data
Cite as: Cookie Fines. Hamburger Volksbank eG - Germany (2019). Retrieved from cookiefines.eu
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