DMI – Reprimand (Denmark, 2020)
The Danish Meteorological Institute (DMI) was reprimanded for using cookies to track visitors before getting their consent. This case is important because it shows that consent must be obtained before any data tracking begins. Website operators should ensure clear and valid consent mechanisms are in place.
What happened
DMI used cookies to track website visitors before obtaining their consent, violating GDPR rules.
Who was affected
Visitors to DMI's website were affected as their data was tracked without proper consent.
What the authority found
Datatilsynet found that DMI did not have a valid legal basis for processing personal data since consent was not properly obtained.
Why this matters
This case highlights the importance of obtaining valid consent before processing personal data. It serves as a warning to website operators to review their consent practices, especially when using third-party tracking tools.
GDPR Articles Cited
DMI used cookies and processed personal data before obtaining user consent, lacked a reject button, made rejecting cookies harder than accepting, used pre-ticked boxes, and loaded third-party cookies without consent.
Outcome
Reprimand
A formal reprimand: the DPA found a violation and issued a formal censure.
Violations (5)
Cookie banner does not provide a clear reject/refuse all button at the same level as the accept button.
Art. 7 GDPR
Refusing cookies requires more clicks or steps than accepting them, or the reject option is less visually prominent.
Art. 7 GDPR
Cookie consent checkboxes are pre-selected by default, violating the requirement for active, affirmative consent.
Art. 4(11) GDPR
Non-essential cookies (tracking, advertising) are placed on the user's device before obtaining valid consent.
Art. 6(1) GDPR
Third-party tracking cookies or scripts are loaded without obtaining prior user consent.
Art. 13, 14 GDPR
Related Enforcement Actions (0)
No other enforcement actions found for DMI in DK
This is the only recorded action for this entity in this jurisdiction.
Similar Cases
Enforcement actions with similar violations
Details
About this data
Cite as: Cookie Fines. DMI - Denmark (2020). Retrieved from cookiefines.eu
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