Meta Ireland – Court Ruling (Norway, 2024)

Court Ruling
Datatilsynet (Norway)18 June 2024Norway
final
Court Ruling

General GDPR enforcement action

This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.

Norway's Datatilsynet ruled that Meta Ireland cannot use legitimate interest as a legal basis for behavioral advertising. This decision matters because it emphasizes the need for clear consent from users before their data can be used for targeted ads. Website operators should ensure they have proper consent mechanisms in place.

What happened

Meta Ireland was banned from using legitimate interest for behavioral advertising in Norway.

Who was affected

Website visitors in Norway whose personal data was used for targeted advertising by Meta.

What the authority found

The court found that Meta lacked a valid legal basis for processing personal data for advertising purposes.

Why this matters

This ruling highlights that companies must obtain clear consent for data processing, setting a precedent for stricter enforcement of privacy regulations. Website operators should review their consent practices to avoid similar issues.

GDPR Articles Cited

AI-verified

Art. 6(1)(b) GDPR
Art. 6(1)(f) GDPR
Art. 58(2)(f) GDPR
Art. 61(1) GDPR
Art. 66(1) GDPR
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Art. 6(1)(b) GDPR
Art. 6(1)(f) GDPR
Art. 58(2)(f) GDPR
Art. 61(1) GDPR
Art. 66(1) GDPR

Original data from scraper before AI verification against source document.

National Law Articles

AI-identified

§22 of the Norwegian Personal Data Act
§29 of the Norwegian Personal Data Act
§34(2) Norwegian Administration Act
§51 of the Norwegian Administration Act
Decision AuthorityPersonvernnemnda (Norway)
Reviewed AuthorityDatatilsynet (Norway)
Source verified 20 March 2026
articles corrected
national law identified
amount discrepancy
entity split needed
authority corrected
date discrepancy
Full Legal Summary
Detailed

On 31 December 2022, the Irish DPA (“DPC”) prohibited Meta Ireland from using a contract under Article 6(1)(b) GDPR as a legal basis for behavioural advertising in connection with the Facebook and Instagram services. Meta Ireland was required to bring its processing activities related to behavioural advertising into compliance with Article 6(1) GDPR within three months. Meta Ireland responded by changing its processing basis to legitimate interest under Article 6(1)(f) GDPR. On 5 May 2023, the Norwegian DPA (“Datatilsynet”) requested under Article 61(1) GDPR the DPC to introduce a temporary ban on Meta Ireland’s processing of personal data for purposes related to behavioural advertising. The Datatilsynet held that legitimate interest was not a proper legal basis, either. The DPC did not comply with the request. On 14 July 2023, the Norwegian DPA issued a temporary ban themselves against the controllers Meta Ireland and Facebook Norway under Article 66(1) GDPR in combination with Article 58(2)(f) GDPR (see summary of the DPA's decision here). This only concerned processing activities in Norway. The DPA also stated its intention to request an urgent binding decision from the EDPB under Article 66(2) GDPR. On 3 and 4 August 2023, Meta Ireland and Facebook Norway applied for a temporary injunction against the DPA's decision, demanding that the DPA would be prohibited from implementing the decision. The Oslo District Court issued a ruling on 6 September 2023 and concluded that there was no probable cause for temporary injunction and dismissed the cases. The court also found that the conditions had been met under Article 66(1) GDPR for making an urgent binding decision. The deadline for compliance with the ban was 4 August 2023, however, Meta Ireland and Facebook Norway did not comply. Therefore, on 7 August 2023, the DPA issued a penalty of €86,992.56 (NOK one million) per day for failure to comply with the decision of 14 July 2023 based on §29 of the Norwegian Person

Outcome

Court Ruling

A ruling by a national court on a data-protection matter.

Related Cases (0)

No other cases found for Meta Ireland in NO

This is the only recorded case for this entity in this jurisdiction.

Details

Ruling Date

18 June 2024

Authority

Datatilsynet (Norway)

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
AI-verified and classified

Cite as: Cookie Fines. Meta Ireland - Norway (2024). Retrieved from cookiefines.eu

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