- Enforcing jurisdiction
- Hungary · Geography does not establish applicable law.
- Confirmed applicable legislation
- Privacy topics
Pitagorasz Oktatási Stúdió Kft – €1,250 Fine (Hungary, 2023)
Privacy enforcement record
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Pitagorasz Oktatási Stúdió Kft was fined EUR 1,250 for improperly sending marketing letters to students. The company used personal data without proper consent, which is against privacy laws. This case serves as a warning for businesses to handle personal data carefully.
What happened
The company sent marketing letters to students using personal data obtained from government records without valid consent.
Who was affected
Students and their caretakers who received unsolicited marketing letters.
What the authority found
The Hungarian DPA ruled that the company violated multiple GDPR articles regarding data processing and consent.
Why this matters
This ruling stresses the importance of obtaining proper consent for marketing communications. Companies should review their data handling practices to ensure compliance with privacy laws.
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Following several compaints, the DPA launched an "ex officio" investigation. The controller (Client 1, Pitagorasz Oktatási Stúdió Kft) organises preparation courses for entry exams to secondary schools. It sent letters to students of different age (who are probably interested in applying for an entry exam), addressed to the students but mentioning that they are destined (also) to their caretakers. The addresses were received from the official government register, quoting as purpose market research. There is a law enabling this, but since 2019, this is not possible for direct marketing in respect of private individuals. The letters were sent after the registration to the courses was closed. Parents were informed about the source of the data at the bottom of the letters, and that the use of the data was terminated when the letter was forwarded. The information on the letter and in the legal basis could give the impression that this was an official communication and based on a legal obligation. The letter itself did not contain a market research questionnaire and could not be returned by mail. It hinted to an on line questionnaire which could be filled in. The privacy statement was not provided, it was only mentioned that it is available on the homepage of the controller (not a specific link to the statement itself). The information on the privacy statement mixed the processing of addresses used for sending the letters, the processing of registrations and of responses to the on line questionnaire. Different pieces of information (registration form, privacy statement etc.) contained differing information as to the legal basis of processing. The information given for consent was incomplete. The DPA acquired information from the provider of a mailing software and database used. It was established that this provider did not have access to the personal data, was neither controller, nor processor. The DPA investigated the database and found data of different groups of data s
Related Enforcement Actions (0)
No other enforcement actions found for Pitagorasz Oktatási Stúdió Kft in HU
This is the only recorded action for this entity in this jurisdiction.
Details
Fine Date
24 November 2023
Authority
Nemzeti Adatvédelmi és Információszabadság Hatóság
Fine Amount
€1,250
500,000 HUF
About this data
Cite as: Cookie Fines. Pitagorasz Oktatási Stúdió Kft - Hungary (2023). Retrieved from cookiefines.eu
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