Apoteket AB – €3,256,000 Fine (Sweden, 2024)

€3,256,000Integritetsskyddsmyndigheten29 August 2024Sweden
final
ePrivacy
Fine

Apoteket used the Meta pixel for marketing without obtaining prior user consent, leading to unauthorized data collection and transfer to Meta.

GDPR Articles Cited

AI-verified

Art. 32(1) GDPR
View original scraped data
Art. 32(1) GDPR

Original data from scraper before AI verification against source document.

Entities Involved

Apoteket AB
Meta
Source verified 5 March 2026
verified correct
Sweden enforcementIntegritetsskyddsmyndigheten actionsAll Apoteket AB actions
Full Legal Summary

Apoteket used the Meta pixel for marketing without obtaining prior user consent, leading to unauthorized data collection and transfer to Meta.

Violations (2)

Cookies Placed Before Consent
critical

Non-essential cookies (tracking, advertising) are placed on the user's device before obtaining valid consent.

Art. 6(1) GDPR

Third-Party Cookies Without Consent
critical

Third-party tracking cookies or scripts are loaded without obtaining prior user consent.

Art. 13, 14 GDPR

Related Enforcement Actions (0)

No other enforcement actions found for Apoteket AB in SE

This is the only recorded action for this entity in this jurisdiction.

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Enforcement actions with similar violations

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CNIL

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2022 · DPA RbOverijssel

Details

Fine Date

29 August 2024

Authority

Integritetsskyddsmyndigheten

Fine Amount

€3,256,000

37,000,000 SEK

GDPRhub ID

gdprhub-8238

Sources

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
AI-verified and classified
Cookie relevance: 80%

Cite as: Cookie Fines. Apoteket AB - Sweden (2024). Retrieved from cookiefines.eu

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