Fastweb S.p.A. – €4,500,000 Fine (Italy, 2021)
General GDPR enforcement action
This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.
Fastweb S.p.A. was fined EUR 4.5 million by Italy's data protection authority for aggressive telemarketing practices. The company used personal data without consent and failed to protect users from fraudulent activities. This case highlights the importance of obtaining proper consent and safeguarding user data in marketing campaigns.
What happened
Fastweb S.p.A. used personal data for telemarketing without valid consent and failed to secure it against fraud.
Who was affected
Millions of users whose personal data was processed for telemarketing without their consent.
What the authority found
The authority found that Fastweb lacked a valid legal basis for processing personal data and failed to protect it, violating several GDPR articles.
Why this matters
This case underscores the need for companies to ensure they have proper consent for using personal data in marketing and to protect it from misuse. It serves as a warning to businesses about the consequences of neglecting data protection rules.
GDPR Articles Cited
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The Italian DPA (Garante) has fined Fastweb S.p.A. EUR 4,500,000 for aggressive telemarketing. Following a complex preliminary investigation launched after hundreds of reports and complaints from users, the DPA finds that the controller illegally processed the personal data of millions of users for telemarketing purposes. Namely, the call centers working for Fastweb largely acted in disregard of data protection regulations. They often used telephone numbers for their calls that were not registered in the Italian register for communications operators (Registro degli Operatori di Comunicazione). Moreover, they processed contact data for promotions Fastweb had received from external partners without the data subjects having given valid consent for their data to be shared. In addition, many users reported being contacted by 'self-proclaimed Fastweb operators' who attempted to obtain contractors' identity documents via WhatsApp, likely for the purpose of spamming, phishing and other fraudulent activities. Other breaches involved procedures for the 'call me back' service that made it impossible for users to give free, specific and informed consent and to deactivate the service in an automated manner.
Related Enforcement Actions (1)
Other enforcement actions involving Fastweb S.p.A. in IT
Details
Fine Date
25 March 2021
Authority
Garante per la protezione dei dati personali
Fine Amount
€4,500,000
Enforcement Tracker ID
ETid-620
About this data
Cite as: Cookie Fines. Fastweb S.p.A. - Italy (2021). Retrieved from cookiefines.eu
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