Fastweb S.p.A. – €1,000,000 Fine (Italy, 2024)
Fastweb S.p.A. faced another €1 million fine for making unsolicited calls to individuals on a do-not-call list. This ruling highlights the importance of respecting consumer choices in marketing.
What happened
Fastweb contacted individuals who had opted out of marketing calls through the Italian opt-out registry.
Who was affected
Individuals who had registered to avoid unsolicited marketing calls but still received them from Fastweb.
What the authority found
The data protection authority found Fastweb violated GDPR rules by contacting users who opted out of marketing communications.
Why this matters
This case serves as a critical reminder for companies to ensure they respect consumer preferences and comply with opt-out requests to avoid hefty fines.
GDPR Articles Cited
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National Law Articles
The DPA received several complaints and informal reports about unsolicited phone calls made by Fastweb, a telecommunication provider, to data subjects. Moreover, an investigation carried out by the DPA showed that 7,75% of the phone calls were made to data subjects who had signed up for the Italian opt-out registry (Registro Pubblico delle Opposizioni – RPO). The RPO is an Italian registry extended to all national phone numbers, which allows citizens to opt-out of unwanted telemarketing calls. According to [https://www.normattiva.it/uri-res/N2Ls?urn:nir:stato:legge:2018-01-11;5~art1 Article 1(5) of Law 5/2018], when a data subject signs up for the RPO, this has the effect of revoking their previous consent given for marketing purposes. However, pursuant to the same article, consent is deemed valid if it was given in the context of a contract which is still in place. The controller classified its phone calls in 3 categories: * “inbound” calls, made by the data subject to the controller’s customer service; * “websales” calls, made by the controller to the data subject after acquiring their specific consent through a comparison website or after the data subject entered their phone number because they wanted to be called back. In the case the data subject had signed up to the RPO, this consent would however be valid since it was given after the registration pursuant to to [https://www.normattiva.it/uri-res/N2Ls?urn:nir:stato:legge:2018-01-11;5~art1 Article 1(6) of Law 5/2018]; * “outbound” calls, made by the controller (or its processor) to the data subject. As for this type, the controller pointed out that if the call is directed to a non-client, it always relies on consent acquired in a legitimate way. On the other hand, if it is directed to a client, the legal basis is the legitimate interest to propose better offers to the data subject. Finally, data subjects complained about the fact that they were provided with a form that had pre-ticked consent boxes as for the r
Violations (1)
Cookie consent checkboxes are pre-selected by default, violating the requirement for active, affirmative consent.
Art. 4(11) GDPR
Related Enforcement Actions (1)
Other enforcement actions involving Fastweb S.p.A. in IT
Similar Cases
Enforcement actions with similar violations
Details
Fine Date
20 June 2024
Authority
Garante per la protezione dei dati personali
Fine Amount
€1,000,000
GDPRhub ID
gdprhub-8192About this data
Cite as: Cookie Fines. Fastweb S.p.A. - Italy (2024). Retrieved from cookiefines.eu
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