Papa John's (GB) Limited – €11,700 Fine (United Kingdom, 2021)
Papa John's was fined for sending marketing texts to customers without giving them a chance to opt out. This matters because companies must respect customer choices about receiving marketing messages. The ruling shows that even well-known brands must follow privacy rules.
What happened
Papa John's sent 168,022 marketing texts without offering recipients an opt-out option.
Who was affected
Customers who received marketing texts from Papa John's without an opt-out option.
What the authority found
The Information Commissioner's Office found Papa John's in breach of privacy rules for not providing an opt-out option in their marketing messages.
Why this matters
This case underscores the need for businesses to offer clear opt-out options in marketing communications. It highlights the importance of respecting customer preferences to avoid regulatory fines.
National Law Articles
The case involved direct marketing messages without valid consent, not related to cookies or consent mechanisms.
Violations (1)
Non-essential cookies (tracking, advertising) are placed on the user's device before obtaining valid consent.
Art. 6(1) GDPR
Related Enforcement Actions (0)
No other enforcement actions found for Papa John's (GB) Limited in UK
This is the only recorded action for this entity in this jurisdiction.
Similar Cases
Enforcement actions with similar violations
Details
Fine Date
14 June 2021
Authority
Information Commissioner's Office
Fine Amount
€11,700
10,000 GBP
GDPRhub ID
gdprhub-3568About this data
Cite as: Cookie Fines. Papa John's (GB) Limited - United Kingdom (2021). Retrieved from cookiefines.eu
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