Eni Gas e Luce – €8,500,000 Fine (Italy, 2019)

€8,500,000Garante per la protezione dei dati personali11 December 2019Italy
final
Fine

General GDPR enforcement action

This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.

Italy fined Eni Gas e Luce EUR 8.5 million for telemarketing without consent and mishandling customer data. The company failed to respect opt-out requests and data retention rules. This case warns businesses about the high costs of ignoring data protection laws.

What happened

Eni Gas e Luce was fined for making promotional calls without consent and failing to manage customer data properly.

Who was affected

Individuals who received unsolicited promotional calls from Eni Gas e Luce or had their data mishandled.

What the authority found

The Italian authority found Eni Gas e Luce violated GDPR by processing personal data unlawfully in telemarketing activities.

Why this matters

This significant fine underscores the risks of non-compliance with data protection laws, especially in marketing activities. Companies should ensure they have proper consent and data management practices to avoid similar penalties.

GDPR Articles Cited

AI-verified

Art. 5 GDPR
Art. 6 GDPR
Art. 17 GDPR
Art. 21 GDPR
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Art. 5 GDPR
Art. 6 GDPR
Art. 17 GDPR
Art. 21 GDPR

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Source verified 4 March 2026
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Full Legal Summary
Detailed

The Italian supervisory authority imposed two fines totalling EUR 11,5 million on Eni Gas and Luce (Egl) for unlawful processing of personal data in the context of advertising activities and activation of unsolicited contracts. The first fine of EUR 8.5 million relates to the unlawful processing in connection with telemarketing and telesales activities. Amongst others, promotional calls were made without the consent of the person contacted or despite that person's refusal to receive promotional calls, or without triggering the special procedures for checking the public opt-out register. In addition, there was lack of technical and organisational measures to take account of the information provided by users; data was processed longer than the permitted data retention periods; and data on potential customers was collected from entities (list providers) who had not obtained consent to the disclosure of such data.

Details

Fine Date

11 December 2019

Authority

Garante per la protezione dei dati personali

Fine Amount

€8,500,000

Enforcement Tracker ID

ETid-186

About this data

Data: CMS GDPR Enforcement Tracker
Licensed under CC BY-NC-SA 4.0
AI-verified and classified

Cite as: Cookie Fines. Eni Gas e Luce - Italy (2019). Retrieved from cookiefines.eu

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