Vodafone España, S.A.U. – €70,000 Fine (Spain, 2021)
Vodafone España was fined EUR 70,000 for sending promotional emails to a person who did not agree to receive them. Despite the person opting out, they continued to receive unwanted emails. This ruling emphasizes the need for companies to respect user preferences regarding marketing communications.
What happened
Vodafone sent promotional emails to a user who had not given consent and had opted out of future communications.
Who was affected
A user who received unsolicited promotional emails from Vodafone.
What the authority found
The Spanish Data Protection Authority ruled that Vodafone violated GDPR by not honoring the user's request to stop receiving emails.
Why this matters
This case highlights the importance of obtaining clear consent from users before sending marketing communications and respecting their choices.
GDPR Articles Cited
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National Law Articles
The Spanish DPA (AEPD) has imposed a fine of EUR 70,000 on VODAFONE ESPAÑA, S.A.U.. A data subject had filed a complaint with the DPA for having received promotional emails from Vodafone without having expressly consented to this and without having had a prior contractual relationship. The data subject then objected to receiving future e-mails. Vodafone confirmed the objection. Nonetheless, the data subject received four advertising e-mails a few months later. The fine consists of EUR 50,000 for a violation of Art. 21 GDPR and EUR 20,000 for a violation of Art. 21 LSSI.
Related Enforcement Actions (20)
Other enforcement actions involving Vodafone España, S.A.U. in ES
Fine
€70K
Details
Fine Date
19 October 2021
Authority
Agencia Española de Protección de Datos
Fine Amount
€70,000
Enforcement Tracker ID
ETid-879
About this data
Cite as: Cookie Fines. Vodafone España, S.A.U. - Spain (2021). Retrieved from cookiefines.eu
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