Illumia – €678,897 Fine (Italy, 2024)

€678,897Garante per la protezione dei dati personali13 November 2024Italy
final
Fine

General GDPR enforcement action

This case relates to broader data protection obligations, not specifically to cookie or consent banner compliance. It is not included in cookie statistics or the Risk Calculator.

Illumia, an energy supply company, was fined €678,897 for making telemarketing calls without proper consent. This is significant because it reminds companies to respect customers' preferences regarding marketing communications.

What happened

Illumia contacted customers for telemarketing without a valid legal basis, including those listed in the 'Opposition Register.'

Who was affected

Customers of Illumia who received unwanted telemarketing calls.

What the authority found

The authority found that Illumia did not comply with data protection rules regarding telemarketing.

Why this matters

This case serves as a warning for businesses to ensure they have consent before contacting customers for marketing, especially those who have opted out.

GDPR Articles Cited
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Art. 5(GDPR)
Art. 6(GDPR)
Art. 7(GDPR)
Art. 24(GDPR)
Art. 28(GDPR)
Art. 32(GDPR)
Art. 5(2) GDPR
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Art. 5(GDPR)
Art. 5(2) GDPR
Art. 6(GDPR)
Art. 7(GDPR)
Art. 24(GDPR)
Art. 28(GDPR)
Art. 32(GDPR)

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Full Legal Summary
Detailed

Two complaints were advanced by two data subjects against the energy supply company Illumia, the controller. The first data subject claimed to have been contacted for telemarketing purposes on their telephone number, without a relevant legal basis and although he was listed in the “Opposition Register” (in Italian “Registro delle Opposizioni”), a register where consumers can express their preference not to be contacted for telemarketing purposes. The second data subject, who was already a client of the controller, claimed that she was called on her son´s contact number (the contact number put down for energy supplies exchanges) from an operator from the commercial office of the controller. During the conversation, this operator claimed that the controller was aware of the intention of the data subject to switch to another operator for energy and gas supplies. They also considered that the contract switch that the data subject requested would not be feasible and then the data subject would need to conclude a new contract with the controller. The DPA decided to start investigating on this matter and advanced two information requests, asking the controller to prove that its telemarketing activities complied with data protection rules. The controller replied that, before contacting data subjects, all agencies belonging to their commercial sphere were required to check the numbers that they are going to contact. The controller considered that neither the number of the operator from the commercial office nor the data subjects´ numbers were present in the controller´s registers. The controller also submitted that they already advanced a complaint against an unknown party to the Postal Police due to these circumstances. The DPA concluded its investigation and found the following violations. Violation of Articles 5, 6 and 7 of the GDPR The DPA started its analysis by stating that, in relation to the second complaint, it is clear that the operator was aware of some per

Related Enforcement Actions (0)

No other enforcement actions found for Illumia in IT

This is the only recorded action for this entity in this jurisdiction.

Details

Fine Date

13 November 2024

Authority

Garante per la protezione dei dati personali

Fine Amount

€678,897

GDPRhub ID

gdprhub-8693

About this data

Data: GDPRhub (noyb.eu)
Licensed under CC BY-NC-SA 4.0
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Cite as: Cookie Fines. Illumia - Italy (2024). Retrieved from cookiefines.eu

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