Maximum International Corp. S.r.l. – €5,000 Fine (Italy, 2023)
Maximum International Corp. S.r.l. was fined €5,000 for making unsolicited marketing calls without proper consent. The Italian data protection authority found that the company processed personal data without a valid legal reason. This case serves as a reminder for businesses to obtain clear consent before contacting customers.
What happened
Maximum International made promotional calls without obtaining specific marketing consent.
Who was affected
Individuals who received unsolicited promotional calls from Maximum International.
What the authority found
The authority decided that the company violated GDPR by failing to secure proper consent for processing personal data.
Why this matters
This ruling highlights the necessity for companies to obtain explicit consent before engaging in marketing activities. Businesses should ensure their consent processes are clear and compliant.
GDPR Articles Cited
National Law Articles
The case involves unsolicited promotional calls without specific marketing consent and processing personal data without an appropriate legal basis.
Violations (1)
Non-essential cookies (tracking, advertising) are placed on the user's device before obtaining valid consent.
Art. 6(1) GDPR
Related Enforcement Actions (0)
No other enforcement actions found for Maximum International Corp. S.r.l. in IT
This is the only recorded action for this entity in this jurisdiction.
Similar Cases
Enforcement actions with similar violations
Details
Fine Date
18 July 2023
Authority
Garante per la protezione dei dati personali
Fine Amount
€5,000
GDPRhub ID
gdprhub-6314About this data
Cite as: Cookie Fines. Maximum International Corp. S.r.l. - Italy (2023). Retrieved from cookiefines.eu
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